Retail analytics

E-commerce space is extremely competitive and current day consumers want personalized experiences, easy to access product information and exceptional services. In order to deal with high expectations from consumers, online retailers need to…

Recently, purists were pained to see the exit of Ron Johnson, from J.C. Penney. Johnson tried to carry out an experiment of fixing J.C. Penney’s pricing, which had been using too many discounts. Johnson perhaps believed that offering…

As big data explodes across all sectors of the business world, it has seen greater relevance and popularity in the retail sector. Whether it’s strategy and planning, merchandising, supply chain, marketing or store operations, Data Analytics…

Originally published in PRWeb “The retail industry in India is on a path of unprecedented growth. As the players enter new markets and woo more customers, big data will be at the crux of all significant business decisions. As such data…

Business Analytics is a science so hidden that it is rarely that one finds it splashed in a full-featured article in a widely-published newspapers. In this New York Times article, staff writer, Charles Duhigg, details how Tesco uses…

Analytics has become of the most powerful tools available to retailers. Aggressive adoption of new age analytic techniques has helped not only e-tailers like Amazon and e-bay but also brick-and-mortar store chains like Wal-Mart, Target…