WRITERS

Gaurav Vohra

Gaurav has over 10 years of experience in the field of analytics and has worked across multiple verticals including financial services, retail, FMCG, telecom, pharmaceuticals and leisure industries. Gaurav started his career in analytics with Capital One and over the last decade has worked with clients such as JC Penney, Gap, Wal-mart, IRI, 7-11, IMS health and ICICI Lombard.

Gaurav’s articles cover a broad range of topics that are of interest to anyone in the field of analytics.

Gaurav’s most popular articles
10 most popular analytic tools in business
Books on Analytics
How to build a successful career in analytics
Educating on Analytics
Pricing for Analytical Tools in India

Snehamoy Mukherjee

Snehamoy Mukherjee is part of the strategic leadership team at Axtria, a New Jersey based analytics firm, where he is responsible for business development, solution development, delivery leadership and strategy formulation.

Prior to this, he used to head the analytics practice at Technopak Advisors and has over a decade of experience in the analytics industry having worked in multiple domains like retail consulting, FMCG/CPG, insurance and market research. Snehamoy writes about the retail industry in India as well as application of analytics across various industries.

Snehamoy’s most popular articles
Brands are dying, Long Live discounts !
How can an Indian retailer grow from one store to 1000?
Retail in India

Sarita has over 10 years of extensive analytics and consulting experience across diverse domains including retail, health-care and financial services. She has worked in both India and the US, helping clients tackle complex business problems applying analytical techniques.

Sarita has taken over 500 hours of teaching experience in analytics. Her articles usually focus on application of SAS for predictive modelling.

Sarita’s most popular articles
Key Skills for a Successful Analytics Career
WPS vs SAS in teaching analytics
42 – The answer to everything!
Analytics courses becoming more popular

Anshuman Acharya

Anshuman is a graduate of IIT-Kanpur and IIM-Bangalore with over eleven years of experience. For the past five years, he has been with the India operations with Walmart India, since the inception of their country operations, and worked across finance, strategy, merchandising and supply chain. He also has four years of experience in CPG and retail analytics, consulting global CPG manufacturers and US retailers across formats.

Anshuman writes about the retail industry and application of analytics within it.

Anshuman’s most popular articles
Retail and analytics: Challenges and Opportunities
Analysis of POS System – Which
system should a retailer buy?
Analysis of POS data – A journey from distrust to collaboration

Subhashini has 10 years of diverse experience in the Banking and Financial Services Industry , across Risk Management , Business and Marketing Analytics and Designing Management Information Systems . The integration of Analytics and BI with Business Strategy is an area of special interest. She has handled both secured and unsecured loan / cards portfolios with GE Money, Standard Chartered Bank ,Tata Motors Finance and Citi GDM.

Softwares used are SAS (Base + EG + JMP) / Answer Tree / Excel / Crystal Ball (HOLOS)

Subhashini’s most popular articles
HR Analytics Part 2 – Understanding the Parallels
Is Analytics the Basis of Operational Effectiveness or Strategy?
HR Analytics – the game changers
GM Yanks Facebook Ad Spend: Cluelessness, Bad Analytics or Strategic Statement?
Big Data Management – the new buzz word in Analytics

Sanchita

Sanchita refers to herself as a global nomad! A freelance writer and blogger, Sanchita has worked on extensive consulting assignments related to human resources and strategy with the United Nations and other NGO’s in Europe and Africa, over the last nine years. She has joined Jigsaw as a consultant working in the areas of Content Creation, Business Development and Placement Services.